ZIP Code Tabulation Area · South Dakota

ZIP Code 57738: Custer County, SD

ZIP Code 57738 (Custer County, South Dakota) has an estimated 356 residents in 210 households. The median household income is $52,308, the median home value is — and the median gross rent is —. Figures are U.S. Census Bureau American Community Survey 2020–2024 5-year estimates for the matching ZIP Code Tabulation Area.

American Community Survey 2020–2024 5-year estimates · Updated Oct 26, 2026

Some estimates have a large margin of error. 6 figures for this ZIP (population, households, household income, owner-occupied, commute, work from home) are marked with *. ACS figures come from a sample, and small areas have fewer responses, so treat these numbers as rough ranges.

Total population

356*

Margin of error ±212· estimate has a large margin of error

Median household income

$52,308*

Margin of error ±$35,610· estimate has a large margin of error

Median home value

—

Margin of error not available

Median gross rent

—

Margin of error not available

Median age

65.5 yrs

Margin of error ±11.8 yrs

Mean travel time to work

32.7 min*

Margin of error ±38.6 min· estimate has a large margin of error

How ZIP 57738 compares with South Dakota and the U.S.

State and national figures are the Census Bureau's own estimates for those areas from the same ACS release, not averages of ZIP codes.

Median age

ZIP 5773865.5 yrsSouth Dakota38.0 yrsUnited States38.9 yrs

Median household income

ZIP 57738$52,308*South Dakota$75,081United States$80,734

Per capita income

ZIP 57738$42,096South Dakota$40,550United States$44,673

Poverty rate

ZIP 577380.0%South Dakota11.9%United States12.5%

Unemployment rate

ZIP 577384.2%South Dakota2.9%United States5.2%

Bachelor's degree or higher

ZIP 577381.2%South Dakota31.9%United States35.7%

Median home value

ZIP 57738—South Dakota$257,400United States$332,700

Median gross rent

ZIP 57738—South Dakota$946/moUnited States$1,413/mo

Owner-occupied homes

ZIP 5773895.7%*South Dakota68.6%United States65.2%

Mean travel time to work

ZIP 5773832.7 min*South Dakota17.8 minUnited States26.4 min

Worked from home

ZIP 577380.0%*South Dakota9.7%United States15.1%

All figures for ZIP 57738

Each estimate has a 90% margin of error: the true value is likely within that range. * marks estimates with a large margin of error (a coefficient of variation above 30%, or ±10 percentage points or more for rates).

ZIP 57738 — ACS 2020–2024 5-year estimates
Measure	ZIP 57738	Margin of error	South Dakota	United States
Total population	356*	±212	907,428	334,922,499
Median age	65.5 yrs	±11.8 yrs	38.0 yrs	38.9 yrs
Households	210*	±113	365,544	129,227,496
Median household income	$52,308*	±$35,610	$75,081	$80,734
Per capita income	$42,096	±$7,442	$40,550	$44,673
Poverty rate	0.0%	±2.8 pts	11.9%	12.5%
Unemployment rate	4.2%	±5.3 pts	2.9%	5.2%
Bachelor's degree or higher	1.2%	±4.6 pts	31.9%	35.7%
Median home value	—	—	$257,400	$332,700
Median gross rent	—	—	$946/mo	$1,413/mo
Owner-occupied homes	95.7%*	±15.6 pts	68.6%	65.2%
Mean travel time to work	32.7 min*	±38.6 min	17.8 min	26.4 min
Worked from home	0.0%*	±11.1 pts	9.7%	15.1%

Race and Hispanic or Latino origin

Shares of the total population by the Census Bureau's race and Hispanic or Latino origin categories (table B03002), listed in the Census Bureau's order. People self-identify on the survey.

Population by race and Hispanic or Latino origin, ZIP 57738
Group	ZIP 57738	South Dakota	United States
White alone, not Hispanic or Latino	94.1%	79.8%	57.4%
Black or African American alone, not Hispanic or Latino	0.0%	2.1%	11.9%
American Indian and Alaska Native alone, not Hispanic or Latino	0.0%	7.1%	0.5%
Asian alone, not Hispanic or Latino	0.0%	1.4%	5.9%
Native Hawaiian and Other Pacific Islander alone, not Hispanic or Latino	0.0%	0.0%	0.2%
Some other race alone, not Hispanic or Latino	0.0%	0.3%	0.6%
Two or more races, not Hispanic or Latino	3.9%	4.4%	4.3%
Hispanic or Latino (of any race)	2.0%	4.8%	19.3%

Where ZIP 57738 is

State: South Dakota
Main county: Custer County
Largest overlapping place: Fairburn (less than 1% of the ZIP's land area)
Land area: 185.11 sq mi· about 2 people per sq mi

County and place names come from the Census Bureau's 2020 ZCTA relationship files. A ZIP code's mailing city, set by the U.S. Postal Service, can differ from these names.

Other ZIP codes in Custer County

57730 Custer County, SD 57744 Custer County, SD 57773 Custer County, SD

See every ZIP code in South Dakota, or compare ZIP 57738 with another ZIP code.

Census figures describe residents as a group and cannot tell you about any one home or street. For a specific address, check local government and housing records.

About ZIP codes and ZCTAs: the Census Bureau publishes statistics for ZIP Code Tabulation Areas, which approximate USPS ZIP code delivery areas. Learn how they differ.

Sources

U.S. Census Bureau, American Community Survey 2020–2024 5-year estimates, detailed tables B01003, B01002, B11001, B19013, B19301, B17001, B23025, B15003, B25077, B25064, B25003, B08013, B08303, B08301, B03002 — snapshot Oct 26, 2026.
U.S. Census Bureau, 2020 ZCTA5 relationship files (county and place).
Data: U.S. Census Bureau, American Community Survey 5-year estimates (detailed tables) and 2020 Census ZCTA relationship files. This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau. These agencies do not endorse OpenZIP.